Instantly convert any title or phrase into a clean, SEO-friendly URL slug. Removes stop words, special characters, and formats for Google best practices.
Use hyphens, not underscores: Google treats hyphens as word separators. "keyword-research" is read as two words. "keyword_research" is read as one word. Always use hyphens.
Keep slugs short: Shorter URLs are easier to share, read, and remember. Aim for 3–5 words. "keyword-research-guide" is better than "complete-ultimate-keyword-research-guide-for-beginners-2026".
Include your primary keyword: Your URL slug should contain your target keyword — this is a confirmed Google ranking signal and improves click-through rates in search results.
Use lowercase only: Always use lowercase letters. Mixed case URLs can create duplicate content issues because some servers treat them as different pages.
Avoid stop words: Words like "the", "a", "an", "of", "and" add length without SEO value. Remove them unless they're essential for readability.
Never change existing URLs: If a URL is already indexed and has backlinks, changing it can destroy your rankings. Use 301 redirects if you must change a URL.